Strategic Brand Work
In the hospitality retail space, a well-defined brand strategy is essential to transforming a boutique into a meaningful part of the guest journey. Our strategic brand work focuses on uncovering a company’s authentic narrative and translating it into a retail experience that both reflects and enhances the overall experience.
Every detail—from product curation to visual merchandising, packaging, and partnerships—is aligned to reinforce the brand’s DNA and drive emotional connection, loyalty, and revenue growth.

Fragrance

Veronique Gabai
Parfums Caron
Altru Home Scent
Estee Lauder
Ralph Lauren
Michael Kors